Elevate your design thinking and gain Product Strategy skills to solve complex problems like the top 1% designers
Cohort two coming soon
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Go beyond execution and think like product leaders. Learn how to use strategy, data, and business insight to influence product direction and drive measurable impact.
Whether you're aiming for a senior role or high-level IC paths like lead or staff, this course gives you the tools to grow with confidence. Gain a seat at the table by contributing meaningfully to business goals and strategy.
Who this course is for
1
Mid level designers
You have the experience, now you are ready to take the leap towards being senior designer. Gain the confidence and practical skills needed to elevate your problem solving skills and manage complex projects, and become a Strategic Senior Designer.
2
Senior designers
Years of experience don't always equal skill. Learn structured frameworks to help you confidently lead any* complex projects, drive business impact and collaborate strategically with stakeholders as you work towards being a Staff Designer.
3
Freelance designers
As more companies rely on freelancers during unstable times, build the confidence and frameworks needed to quickly assess complex problems and create solutions that create impact. Stand out against the tough competition as a Strategic Design partner.
Tangible outcomes you will gain:
Business and Design Strategy
Discover how to amplify design impact in the business by directly influencing growth and profits. Use systems thinking to zoom out and see the bigger picture identifying hidden dependencies, and uncover root causes. Tackle complex, cross-functional challenges with clarity and confidence. It’s the mindset that will separate you as a Strategic Senior Designer.
Data Driven & Growth Design
Master the art of data-driven design to set the right goals, and use rapid experiments to drive business growth. Understand how to define meaningful success metrics and align design outcomes with business impact. Validate ideas through experiments and data. Gain a toolkit for running experiments that help your team make informed decisions to move fast and learn quickly.
Soft Skills
Learn how to communicate your vision, and valuable stakeholder management skills. Frame your design work in terms of business value, tell compelling stories with data, and confidently present to leadership. Whether you're advocating for a design decision or shaping roadmap priorities, you’ll be equipped to make your voice heard as you gain a seat at the table.

The Syllabus
Cohort 2 live lessons
£485
Including:
6 live calls with Q&A time to get your questions answered
Templates to help you apply learnings with your team
Portfolio review session to position you as a strong senior designer
Lifetime access to video course and chat
Video course
£298
Including:
12 in-depth video lessons across 5 modules
Templates to help you apply learnings with your team
Lifetime access to cohort materials and chat